TapTrend

What’s so amazing about social media, is that it allows you to connect with your current and future customer in such a simple, natural way.  Today the primary way people discover information about a company or service is through search, just as they do any other topic they’re curious about. That’s why, when clients ask [...]

One of the most important processes we follow here at TapTrend is our approach toward social media development.  We call our approach “DEE.” DEE stands for Discover, Engage, and Evaluate and it is our “secret sauce” in repeatedly executing successful social campaigns and programs.  It’s really not much of a secret.  In fact, it’s drop [...]